socially responsible advertising

I thought that this reading was very interesting and it made me think alot about all the scams that go on in the world. Everything is a scam, people are always trying to sell something by lying about it. i didnt realize all the businesses that advertised things just for business. Businesses are not involved with the cause it's about how it looks whatever draws people in even if you are being hypocritical. I think that it was interesting about McDonnell's and avon etc... being passion branders, that actually believe in the cause they are supporting, i think that is amazing. i just cant believe how the world develops and becomes more and more hypocritical.